Todd & Greene Business Card
Introducing Todd & Greene, a high-end fashion venture brought to life through the lens of a challenging business card design project. Armed with minimal information and a dash of creativity, I challenged myself to create a business card that encapsulates the brand's elegance and style.
TIMELINE
2 weeks
TEAM - INDIVIDUAL
Bhumi - Graphic Designer
Mood Board
To distill Todd & Greene's visual identity, I initiated with a mood board – a visual roadmap encompassing the brand's colour scheme, clothing style, and store ambiance. Venturing into the daring territory of neon signs, I navigated the fine line between contemporary edge and classic refinement. This dangerous move found a balance through a strategic integration with greenery, resulting in a business card that emits class and vibrancy. The result matched the mood board, capturing Todd & Greene's essence – blending modern boldness with timeless sophistication.
Tools
Drawing inspiration from Pinterest, I meticulously curated a mood board for Todd & Greene. Using Adobe Illustrator, I translated these inspirations into a refined visual which captured the essence of sophistication and style. Seamlessly utilizing Adobe Photoshop, I brought the neon logo to life.
